Digital Marketing is a trending career option in Kerala, A lot of aspirants choose this course because of the number of opportunities and lucarative earning potential, but if you have a lot of doubt about digital marketing, want to learn digital marketing suits you, This blog is all you need. The best way to learn digital marketing in kerala more easier than you think
In this comprehensive guide, I will talk about the qualifications you need to learn digital marketing,and the best institutes you need to check out and some free ways to learn digital marketing in kerala from the comfort of your home
EDucational Qualification
Learning Digital Marketing is not rocket science, if you have an interest in digital landscape and a passion for learning new things, you are good to go, but having an analytical mindset takes you to the heights. if you are passionate towards content writing, digital marketing is one of the fields that you can consider.
A person with Basic qualifications such as SSLC or +2 in Kerala is preferred for a lot of companies such as startups, MNCs mostly prefer those who have completed Graduation.
Some Popular Degree courses for Digital Marketing aspirants are BBA, Bcom, and anything related to business Domains. Even I as a Civil Engineering graduate opted for Digital Marketing because of my passion.
A lot of Universities have such courses for aspirants ( Kerala University, Calicut University, Kerala Technical University… etc)
What is Digital marketing ?
A pretty basic question, isn’t it?
Believe it or not, several people who don’t know about Digital Marketing choose this career because of the hype. Everyone thinks digital marketing is just social media marketing, unfortunately, it’s not. 5 years ago marketing was different, we used posters and newspaper ads to spread awareness, but now the internet has changed the whole marketing landscape. The origin of digital marketing was started way ago, but its popularity has recently increased due to the availibilty of low-cost internet. Digital marketing is an umbrella term, it includes topics such as SEO, Website Design , Search Engine Marketing, and many many more…
Digital Marketing with out a website is like recording a song without a mike, if you want to build a quality landscape for your marketing domain having a functioning website is a must. Nowdays tools like WordPress made website design process incredibly esay
Well, you are created a website, but what if that website do not have visitors, scary isnt ?, thats what SEO will do to your website it will makes your website to your audiance. There are multiple types of SEO is out there such as Onpage SEO, Offpage SEO, Technical SEO
Well, this topic do not need any introuduction, we all use social media. having a social media account is not social media marketing, social media marketing is creating engagging content that resonate with your targeted audience and cretae paid ads that boost your conversions.
Everyone Use google , what if i told you, there is a way to market your favourite search engine, its true that search engine are powefull tools to genarate good quality leads but marketing it to your advantage takes time and patience. Search Engine marketing is mainly about craeting ads that connect and convert.
Even if you create amazing content you still need to anlayse its results, Google analytics will help you to do that. There are other analytics tools as well, but Google analytics is free
BEst Institutes to LEarn Digital Marketing in Kerala
There are hundreds of Digital marketing institutes in Kerala, Finding the best institute is often challenging, and choice of an institute also comes with personal preferences some of the popular places to learn Digital marketing are
Unlaern Academy is Under Ad agency Adsomia, Students will get practical experiance once coompleted the coures
Location : 3rd floor, logtech towers, bypass road, Kazhakuttam, Kazhakkoottam, Thiruvananthapuram, Kerala 695582
Located in Kochi, CDA is another instute offer internship oppertunities once the course is completed
Location :
3rd floor, Esperanza, Seaport – Airport Rd, Thuthiyoor, Chittethukara, Kakkanad, Kerala 682037
Haris & Co academy is loacated in calicut, the instutue also provide internship oppertuinities once the coirse completed
Loaction: 4, 6QGR+7PW WING Avenue, Panniyankara, Kozhikode, Kerala 673003
IIDM has office in both thiruvanathapuram & Kochi , They offer both offline and onlie classes
Location : 2nd Floor, Jem Pearl Building, Junction, Manacaud, Thiruvananthapuram, Kerala 695009
Dot in digtal marketing academy also provide both online and offline classes with internship
Location: 3rd Floor, City Castle, E Fort Jct, East Fort, Pallikkulam, Thrissur, Kerala 680005
(*There are multple best digital marketing institues in kerala, any of you people want to add your instutuitues in the list, feel free to contact me through Linkedin*)
Free ways to Learn Digital marketing In Kerala
I know you guys came for this section, If you are a self-disciplined individual, free courses will be a good choice. If we talk about free Courses,first thing that comes to our mind is YouTube, there are plenty of channels offer free digital marketing courses with free materials to students, also big tech giants such as Hubspot, Google, SEM rush have free Courses for Marketing aspirants