How to be a sucsessfull Digital Marketer in kerala even If You are A Freelancer !
As the title suggests being the best is something that everyone is aiming for ! but have you ever wondered, how you can be a successful digital marketer in the landscape of Kerala even if you are a freelancer ?
Day by day, the number of people who are opt for digital marketing as a career is increasing, So there is competition.
Having a portfolio that stands out from the rest is way more important than you think. In this guide, I’m going to explain everything you must know
1. Learn Digital Marketing Properly, Yes you heard it right
Just like you read in the title, You need to learn digital marketing properly, digital marketing is not just posting on social media and getting likes, it’s more than that. digital marketing mainly includes Social Media marketing which includes Meta(One of the biggest marketing firms in the world), LinkedIn, Reddit, Instagram and many other tools . Next, we have Google ads which include Google search ads, display ads, shopping ads, and Video ads that include your favourite YouTube ( There is alos DV360, that must be the topic for our next post) Then we have website design and SEO, In website design you have to learn tools like WordPress is a must, because its easy, and there is SEO. SEO includes On Page SEO, Offpage SEO and Technical. Well, If you have a website, analysis also very important so we now have tools like, Google Analytics 4, Microsoft clarity and Many More.
You can refer the following guide for an Insipiration: The Best way to Learn Digital Marketing in Kerala
tools FOR ADVAncing YOUR CARRER
Knowing the basics of HTML helps to build your momentum and website editing becomes more and more easy. HTML stands for Hyper Text Markup Langage. Once you learn HTML you can for CSS
Learning graphic design is a must if you are a digital marketer. You dont need to learn tools like photoshop to learn it even canva can do that.
Video Editing is an add on skill that will definitely help you assist with content creation.
How to get Freeelaning works as a digital marketer In Kerala ?
There are multiple ways to work as a digital marketer, and one of the most lucrative of all is Freelancing.
When I started my freelancing journey, I mostly got clients through personal recommendations, and most of them are my friends!
yes, if you have friends who are into business, you can reach out to them through social media and personally. Most of them will trust you more than a random stranger only if you are capable enough to show them your expertise.
Even if the first step won’t work, the next step is a must, you must have a portfolio, I prefer creating a website, a website is a space where you can show your work, your certifications, and client testimonials, and also you can use website to promote your work, if you know SEO and Google Ads.
If you are looking outside, here are some of the websites that you can refer
such as Freelancer, Guru, fiver, upworks